Yoast lays an important foundation with Schema and llms.txt. However, AI Visibility also requires clear content, entities, a crawler strategy, and accurate metrics.
Yoast SEO
Yoast Premium, Add-ons, and WooCommerce SEO: When Is Each One Worth It?
Yoast Premium isn't a ranking booster. This guide explains when the free version is enough and when Premium, special features, or WooCommerce SEO really save you time.
How to Properly Categorize Categories, Tags, and Archives in Yoast SEO
Categories and tags aren't just SEO tools—they're about structure. This guide will help you effectively organize your archives in Yoast.
Yoast in Everyday Editorial Work: Understanding the Focus Keyphrase, Traffic Light, and Sidebar
The Yoast traffic light is a tool, not a judgment. This article shows you how to make good use of the suggestions in the editor without writing for the plugin.
How to Write SEO Titles and Meta Descriptions Correctly with Yoast
SEO titles and meta descriptions are your little storefront on Google. Here, I'll show you how to manage them properly with Yoast and avoid common mistakes.
Comprehensive guide to technical SEO: The foundation for your success in 2024
Technical SEO is crucial to the success of your website. This guide shows you how to achieve better rankings and an outstanding user experience by optimizing crawlability, indexing, Schema.org and Core Web Vitals. Use proven strategies and tools to sustainably strengthen your website and take it to the next level.
Most important SEO trends in 2024: How to prepare optimally
The year 2024 brings with it significant developments in search engine optimization (SEO). With new Google algorithm updates and the growing role of Artificial Intelligence, it's more important than ever to update your SEO strategy. In this article, I highlight the most important SEO trends for 2024, including the increasing relevance of E-A-T (expertise, authority, trustworthiness), the Helpful Content Update and the integration of Core Web Vitals. Voice search and video SEO are also gaining importance, while sustainability is becoming increasingly central in the digital space. Find out how you can use these trends to strengthen your online presence and prepare for the challenges of the year.
How to Set Up Yoast SEO Correctly (2026): An Easy-to-Follow WordPress Guide
Up-to-date guide to Yoast SEO for WordPress: Which settings are really important, what the plugin’s features do, and what you should keep in mind in 2026.