AI · E-commerce · Digital Platforms

Technical decisions require more than just a tool recommendation.

I help management and teams compare platforms, architectures, and vendors. I personally verify technical assumptions in systems, interfaces, and code.

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What decision do you need to make?

First, we'll determine what decision needs to be made. Then I'll review the systems, data, and dependencies that are relevant to it.

Before You Invest.

You are comparing platforms, providers, or a make-or-buy scenario and need an independent basis for your decision.

When a System Becomes a Risk.

Releases become a hassle, bugs keep coming back, or no one can fully explain the integrations and dependencies.

If AI is to take over real jobs.

Data access, roles, permissions, costs, and operations must be clarified before an agent can begin working in a production environment.

What type of counseling is right for your situation?

Each format addresses a specific question and provides your team with a solid foundation for their work.

Architecture & Decision Sprint

For a specific question regarding a platform, architecture, or make-or-buy decision.

ResultA decision memo that clearly compares the options, risks, dependencies, and my recommendation.

Preparing for a Decision

E-Commerce System Review

For established online stores and platforms facing modernization, growth, or a change in service provider.

ResultAn executive summary, prioritized risks, and a realistic roadmap.

View System Review

Second Technical Opinion

For quotes, project plans, or technical proposals before they become binding.

ResultYou can see which assumptions are correct, which questions remain unanswered, and what the consequences of each option are.

Classifying a Second Opinion

Executive Tech Sparring

For recurring decisions at the management, product, and technology levels.

ResultI prepare decisions, review technical information, and serve as a liaison between management and the team.

Discuss sparring

AI and Automation Operating Model

For AI that works reliably in everyday life and waits for people at the right moments.

ResultAppropriate tasks, clear system boundaries, roles, approvals, and a realistic path to implementation.

Classifying AI Projects

AI Operating Models & Data Sovereignty

For management and IT teams, when sensitive company data is to be processed using AI, the decision between local AI, on-premises, private cloud, sovereign cloud, or hybrid operations remains open, and questions regarding the GDPR and the EU AI Act require a technical foundation.

ResultYou’ll receive a role and system profile, an easy-to-understand data flow diagram, and a decision-making template that outlines operational options, dependencies, outstanding legal issues, and clear exclusion criteria. I’ll review data flows, system boundaries, and operational risks; your data protection or legal team will receive the technical documentation needed for their own assessment.

Review the AI operating model

Here's how I'll help you make your decision.

I step in—whether in architecture, operations, or code—whenever a decision would otherwise be based on assumptions.

01
Clarify the decision
What needs to be decided in the end—and by whom?
02
Understanding Reality
Which systems, data, contracts, parties involved, and dependencies are affected?
03
Perform a technical check
I examine architecture, interfaces, operations, or code in situations where a statement would otherwise remain mere speculation.
04
Compare Options
Doing nothing and gradual modernization also have a place in an honest comparison.
05
Provide a basis for
Management understands the reasons. The internal or external team can continue working on this.
06
Determine the Next Step
You decide for yourself whether to move forward, seek support, or consciously stop.

What's on the table after the consultation.

You'll receive the materials you actually need for your decision and the work that follows.

Executive Summary

Decision, key risks, and recommendation—presented in a way that is easy for management and departments to understand.

System Overview

Architecture, data flows, and critical dependencies as a common working basis.

Priorities and Roadmap

What should be done now, later, or not at all—and which decision still requires documentation.

Outstanding Issues

Which assumptions still need to be examined and where uncertainty is intentionally left in place.

Technical depth is demonstrated through real-world systems.

These examples show that I not only evaluate systems, but also develop them and am responsible for their day-to-day operation.

System Architecture and AI During Operation.

Hanover Animal Shelter

Architecture and further development of a platform in which the website, matching processes, and a specialized AI assistant work together.View Receipts

E-commerce, integrations, and operations.

Indoor Air 24

I manage the online store, custom extensions, servers, and Cloudflare as an integrated system.View Receipts

Engineering and Product Management.

Our Own WordPress Products

Plugins like WP2Amparex and citelayer® demonstrate that I carefully consider API, data, and product decisions all the way through to the final, working software.View Receipts

You decide who will carry it out afterward.

I can develop critical components myself, provide technical guidance to your in-house team, or temporarily take on the role of technical project manager or product owner. Decisions are documented in such a way that your existing team or another agency can continue working on the project.

This Is How I Work

Is this type of counseling appropriate?

Collaboration works best when a real decision needs to be made and the relevant people and documents are available.

Particularly appropriate

The decision is business-critical or difficult to reverse.
Management and technology need a shared perspective.
The relevant responsible parties and documents are accessible.
An independent review is more important than a quick recommendation from the manufacturer.

Not really appropriate

A simple visual task that requires no consultation.
The lowest hourly rate is the main criterion.
A solution that has already been determined is simply to be confirmed.
Risks or conflicting objectives must not be discussed openly.

Questions to Ask Before Your First Interview.

The most important boundaries and considerations before sharing sensitive information.

Do you only provide consulting services for WordPress and WooCommerce?

No. I'm very familiar with that platform—from the code to the plugins, the database, and how it operates. But the key factor is your system requirements—even if a different platform is involved or would be a better choice.

Do you also handle the implementation?

Yes, if it fits the project. I can develop critical components myself, lead an existing team, or temporarily oversee the technical implementation. Consulting and implementation are clearly separated.

Can our in-house team or our agency contribute?

Absolutely. Relevant stakeholders should be involved early on. My findings are structured in a way that allows your team to build on them.

How independent is a recommendation if you're the one doing the development?

The recommendation is not designed in such a way that only my implementation is possible. I document the options, their pros and cons, and all outstanding assumptions.

What information do you need first?

For an initial assessment, the pending decision, the system in question, known uncertainties, key stakeholders, and the timeframe are sufficient. Login credentials should not be included in the initial message.

Is it a good idea to seek advice before choosing a platform?

Yes. It is precisely before making a decision that you can thoroughly compare the objective, selection criteria, make-or-buy considerations, dependencies, and the consequences of inaction.

Do you work with confidential documents?

Confidentiality, access restrictions, and document handling procedures are specifically agreed upon before a formal review begins. No sensitive data should be sent during the initial contact.