Blog
Instructions and guides, tips and tricks for WooCommerce and WordPress.
I, Saskia Teichmann, specialist for customized web solutions, share my expertise with you.
Up-to-date guide to Yoast SEO for WordPress: Which settings are really important, what the plugin’s features do, and what you should keep in mind in 2026.
AI systems don't need a bunch of fancy tricks; they need clear content, accessible pages, and understandable signals. Here's how to make your WordPress site easier to read.
A good AI visibility audit doesn't just measure whether a brand is mentioned. It examines how systems understand it, which sources they use, and which gaps really matter.
AI Search no longer relies solely on a single keyword. Query Fan-Out reveals the sub-questions underlying a search query and explains why well-structured content clusters are becoming increasingly important.
Not all AI crawlers are the same. If you want to clearly separate visibility, training, and user-triggered requests, you need more than just a knee-jerk robots.txt block.
Listicles aren't some new GEO magic trick, but rather an old SEO trick with a new twist: In AI Search, a self-promoting list can actually help the competition.
Structured data isn't a magic solution for weak content. However, it helps connect brands, authors, products, and sources in a way that reduces the need for machines to guess.
llms.txt can provide AI systems with a machine-readable table of contents. It is not a ranking factor for Google Search. However, it can still be useful for agents and documentation.
AI Visibility shows whether and how your brand appears in AI response systems and Google AI Search: accurately, visibly, citably, and comparably.
Yoast lays an important foundation with Schema and llms.txt. However, AI Visibility also requires clear content, entities, a crawler strategy, and accurate metrics.
Yoast Premium isn't a ranking booster. This guide explains when the free version is enough and when Premium, special features, or WooCommerce SEO really save you time.
Categories and tags aren't just SEO tools—they're about structure. This guide will help you effectively organize your archives in Yoast.
The Yoast traffic light is a tool, not a judgment. This article shows you how to make good use of the suggestions in the editor without writing for the plugin.
The Yoast sitemap helps Google find important URLs. Here, I'll show you how to submit it and how to interpret Search Console messages correctly.
Google Search Console starts with the right property. Here, I explain the difference between a domain property and a URL prefix in an easy-to-understand way.
SEO titles and meta descriptions are your little storefront on Google. Here, I'll show you how to manage them properly with Yoast and avoid common mistakes.
The WordPress 7.0 AI client in a developer deep-dive: API architecture, code examples, feature detection and what this means for existing plugins. From a plugin developer who's been at it since 2009.
Most companies only use AI superficially. How to activate the full orchestra instead of just the first violin with better context design.
How to use AI and LLMs such as ChatGPT in your company in compliance with the GDPR – with a view to the EU AI Regulation, shadow AI, and data protection-compliant platforms such as InnoGPT.
The BFSG 2025 makes accessibility mandatory for many websites and online shops. Is your website affected? - Practical examples & checklist.
Divi 5 marks the biggest technological leap in the history of the Divi theme. In this practical guide, you will learn how to read the Divi 5 changelog correctly, understand the release timing, and plan a safe transition from Divi 4 to Divi 5—including a concrete checklist, SEO tips, and best practices for agencies and website operators.
With Tax-Proof Coupons for WooCommerce, you always deduct fixed vouchers (e.g. €100) exactly after tax - EU-wide and Germanized-compatible.
Do you believe you are free to decide?
In a world that celebrates convenience and idolizes efficiency, AI systems guide our perception more subtly than we think.
A look behind the façade: where does real autonomy end - and where does the perfect illusion of freedom begin?
Technical SEO is crucial to the success of your website. This guide shows you how to achieve better rankings and an outstanding user experience by optimizing crawlability, indexing, Schema.org and Core Web Vitals. Use proven strategies and tools to sustainably strengthen your website and take it to the next level.
The year 2024 brings with it significant developments in search engine optimization (SEO). With new Google algorithm updates and the growing role of Artificial Intelligence, it's more important than ever to update your SEO strategy. In this article, I highlight the most important SEO trends for 2024, including the increasing relevance of E-A-T (expertise, authority, trustworthiness), the Helpful Content Update and the integration of Core Web Vitals. Voice search and video SEO are also gaining importance, while sustainability is becoming increasingly central in the digital space. Find out how you can use these trends to strengthen your online presence and prepare for the challenges of the year.
Discover the world of Git and SSH! Learn how to create your own Git repository, synchronize with an SSH server and work effectively in a team.
Why are backlinks the invisible gold of the internet? Dive into the fascinating world of Google's algorithm, traffic sources and digital authority!
The cache stores data temporarily to enable devices to access it more quickly. This speeds up the loading of websites and saves bandwidth. However, it is sometimes necessary to clear it in order to see updates or correct errors.
In today's digital era, where technology is becoming increasingly important, it is vital that women and non-binary people are not put off by technical careers, but boldly seize the opportunity to work in this exciting and lucrative field. One multi-faceted field of work that is particularly suited to them is web development. This article aims to encourage women and non-binary individuals to develop their skills and passions in this field and pave the way for a successful career in the tech industry.
In this article, I will use a code example to show you how to output the number of canceled FooEvents tickets via an SQL query of the WordPress database.
Here you will find useful PHP snippets to output texts translatable in WordPress and to realize multilingual themes and plugins for WordPress.
Confusing and yet very simple:
In order to comply with the GDPR, we as website operators must either provide the fonts used on our websites locally on our own server within the EU or use a font service that guarantees this.
Find out here how you can use GDPR-compliant Google Fonts with the Divi theme.
In order to meet the concerns of data protection officers and my customers as well as the provisions of the GDPR, I changed the cloud infrastructure of my office: a self-hosted server in Germany in combination with Seafile was the best solution for me.
Would you like to know what's new in the latest Divi Theme Update? Then simply read the Divi changelog below.
The developer behind the Divi Theme is "ElegantThemes".
The Divi team updates this changelog with every Divi theme update.
Today, on 22.09.2018, the Wordcamp Würzburg took place (#WCWUE). The conference was organized as a barcamp and I submitted a presentation on SEO for podcast bloggers to the session pitch in the morning.
The session took place at 17:00 in the central lecture hall and seminar building Z6 in room 1 of the Julius-Maximilians-University.
Almost everyone who runs a website with editorial content on the Internet is familiar with this: image theft via hotlink.
And preferably together with completely copied text that you have painstakingly researched and spent hours writing down and proofreading.
In April of this year, Google changed its algorithms in favour of websites that look better on mobile devices and whose performance is optimized for mobile devices.
So-called "responsive web design" is rated better by Google and corresponding websites are ranked higher in the search results. Of course, this news is really bad news for owners of conventional inflexible websites without any optimization of the display for mobile devices.
I recently became aware of a young US company based in San Francisco, California: Let's Encrypt.
Let's Encrypt is a new authorization authority for SSL certificates. The special thing about it is that the service will be available to everyone free of charge and will be officially launched in the fourth quarter of 2015.
No matter how big or small a company is, they almost all have the desire for a "bigger logo" on their website in common.
Sooner or later, the question "Can the logo be made bigger?" is raised during the wireframing process.
One thing is clear: not every shoe fits everyone.
Most people consider a CMS to be the better choice.
In the web design industry, it has become common practice to recommend CMSs (content management systems) as a matter of principle. Even if this is not always necessary and is basically "overpowered" for many customers. Today, many clients ask for a CMS from the outset because they have heard elsewhere that it is the holy grail. On the one hand, I love working with WordPress, my CMS of choice, but on the other hand, it's not always the best solution. I'd be happy to explain why I think so.
The CSS file "Normalize.css" is an extremely practical and very well thought-out cascading stylesheet:
It provides better cross-browser consistent styles for the standard styles of HTML elements. A modern, HTML5-optimized alternative to the conventional CSS reset.
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